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Since its inception in 1975, the Department of Communication Research has offered courses designed to develop scholarship, skills-proficiency, and professionalism among its students. In addition, it undertakes research and extension activities benefiting stakeholders from sectors within and beyond the academe. As a showcase of tertiary education in the fields of communication and media in the country, the Commission of Higher Education named the Department as a Center of Excellence in Communication Arts. By teaching and conducting communication research within the context of theories and effects, and by grounding these with practical experience through fieldwork and internships, the Department ensures that its graduates are equipped to contribute to the practice of communication research in the academic, industrial, governmental, and non-governmental sectors. The Faculty is at the cutting edge of communication research in the Philippines. Its members are noted experts in basic and applied quantitative and qualitative research, as well as in the related areas of health communication, social mobilization, corporate communication, advertising, public relations, and public information, among others. Moreover, nearly half of them handle courses in the Doctor of Philosophy program of the College of Mass Communication. The Department offers the BA Communication Research and the MA Communication (Communication Research) programs. Graduates of Comm Res include some of the best and brightest researchers in communication and its related fields in the Philippines and abroad. They have distinguished themselves in Corporate Communication, Media Research, Market Research, Advertising, Public Relations, Public Information, Social Mobilization, Public Opinion Research Law as well as the Academe.
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